Craig D. McGee
Craig D. McGee
Cultivating Key Opinion Leaders: Partnerships that Drive Medical Device Sales In the intricate web of the medical device industry, success often hinges not just on the innovation and effectiveness of a device but also on the credibility and advocacy lent by influential figures in the medical community. These figures, known as Key Opinion Leaders (KOLs), [...]
Future-Proofing Your Medical Device Sales Career: Skills and Strategies for the 2020s The landscape of medical device sales is rapidly evolving, with technological advancements and changes in healthcare policies shaping the industry. As we progress through the 2020s, sales professionals must adapt to stay relevant and successful. Here are key skills and strategies to help [...]
Tackling the Challenges of Medical Device Sales in Rural and Underserved Areas In the ever-evolving landscape of healthcare, one of the significant challenges that persists is ensuring that medical devices reach the healthcare providers in rural and underserved areas. This challenge not only encompasses the logistics of distribution but also includes the financial, educational, and [...]
